Selected Work

See how I turn plans into finished work.

A selection of projects showing how I organize the work, improve visibility, build useful systems, and track results.

Project Collection

Different work deserves different context.

Some entries are detailed case studies; others showcase creative or academic work. Each is presented in the format that best explains the project and my contribution.

Marketing Operations

Consumer Mortgage Marketing & Professional Authority System

Built and independently managed a consumer mortgage marketing system spanning Webflow, borrower resources, LinkedIn thought leadership, partner engagement, reputation management, and performance reporting.

Case Study

View Project

SEO & Visibility

Investor Lending Website, SEO & Analytics System

Built a Webflow mortgage website with SEO foundations, analytics tracking, and focused lead paths to improve search visibility and support better performance reporting.

Case Study

View Project

SEO & Visibility

Local Search Visibility & Reporting System

Built a local search system combining Google Business Profile optimization, content updates, review activity, and performance tracking to strengthen visibility and guide ongoing marketing decisions.

Case Study

View Project

Nonprofit / Mission-Based Work

Nonprofit Website & Mission Storytelling System

Built and independently managed a practical website, content, and mission-storytelling system for a volunteer-led nonprofit operating without a dedicated marketing budget or team.

Case Study

View Project

Creative Execution

NEXUS Media™ Photography & Short-Form Video Production

Produced photography and short-form video through NEXUS Media for portraits, events, businesses, and personal brands, combining creative direction, production, editing, and social-first execution.

Selected Work

View Project